We focus where it matters

return on investment.  Results.

We’ve assisted companies with the challenge of looking at themselves honestly – How do they show up for their customers?  How do they compete in a crowded landscape? We help gain clarity through a variety of diagnostic tools. We assist in breathing new life into venerable brands like Alioto’s Restaurants and Piper Sonoma Wines.  Through our work, we strive to bring branding to an emotional level and to help ride out cultural shifts.  We’ve been able to conduct 360-degree stakeholder exchanges, to obtain buy-in. As part of the emerging brand, we developed a more guest-centric mentality.  We strive to improve listening.  

Purpose vs process:  Client goals matter. We’re results-driven and proud of our many achievements on our clients’ behalf.

  • We helped Alioto’s harness the potential of digital marketing through their booking engine (+20%), and through a new email marketing program (where we gathered thousands of new guests). 

  • For one of LA’s most iconic shopping malls we helped generate traffic driving, action-oriented ideas.

We’ve helped companies and brands tackle the big stuff:  retune, rethink and rebrand. We help refocus energy on the 20% that will deliver the 80%.  We help refine target customers and then come up with a plan on how to reach them.   

 
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WhO We HELP

Our marketing consulting spans a variety of capacities, from individual projects to a virtual in-house marketing department/ad agency. We’ve had clients in various industries including restaurants, real estate, wine, professional services, and B2B.

We get the crux of the matter.  Perhaps the objective is to get the target to notice when we are up against a sea of sameness.  Our recent work for Oberon humanized our brand thereby separating us from a myriad of Napa Valley cabernets. 

 
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HOW WE HELP

Providing a wide range of marketing services including:

  • Inspired, innovative marketing, branding and identity, concept clarity, and product positioning.

  • Advertising, media buying and planning, digital marketing and optimization, lead generation, revenue management. Traffic driving, agency management.

  • Public relations, communications, reputation management, relationship marketing, social media management.

  • Website development, SEO, Google Adwords & Analytics and email marketing.